I started my business as a "lifestyle photographer" shooting everything with people; families, seniors, newborns, weddings. Over the next five years, I grew my business to 50-75 weddings a year. Through a solid marketing system, we brought in 500+ leads a year, and kept expanding.
The opportunity to be a brand photographer for one of my family clients fell into my lap. I started taking 1-2 brand shoots a month. I found this secret industry that checked all the boxes. I made more money, spent more time with my family and got to be more creative. After about a year of shooting brands, I retired from being a wedding photographer and doubled my income.
Being a brand photographer has changed my life financially, emotionally and physically. Let me share with you WHY I left a successful wedding business to pursue this new genre, and why you might want to, too.