When I started Kylee Ann Photography nearly a decade ago, I charged $35 a session. The only way I knew how to get clients was by being the cheapest. After two years of hustling day and night, I showed up at my tax meeting with my P&L and realized I was not profitable. And something had to change.
I had TWO options. Quit and just take great pictures of my kids for fun or start MAKING MONEY to justify all the time away from my family. It was then and there that I committed to running a business like a business and invested in learning strategic marketing.
My business quickly went from one $35 family and friends photographer to a full calendar of strangers.
Just a few years of using these simple, authentic and proven strategies, things change:
- I filled up my calendar with clients that wanted MY style and loved ME for ME
- I tuned a profit, and then doubled it over and over
- I actually knew how to get clients, and used it as I switched genres three times
- I started collecting 500+ leads a year and had to grow an associate team to serve them all
- Our team started consistently booking 75 couples, 100s of families and brands annually.
Now I want to fill your calendar. I am passionate about teaching photographers how to stand out in saturated markets, personalize their marketing and brands and create systems to run a business instead of letting their business run them.
• 5 types of captions that engage your audience and create cash flow
• 6 simple ways to grow your Instagram following organically and turn instagram followers into clients for life
• A client experience that has your client shouting your name from the rooftops.
• a simple referral program that’s easy to keep track of and not costing you time.
• How to turn your website into a booking machine
• Learn how you can blog three times per week in under 60 minutes, and why you're crazy not to.
• Use Pinterest and SEO to extend your reach and start booking strangers.
• How to get thousands of dollars in business from your competition and local networks
• use your personal strengths to win over clients, get your ideal clients to see your value. Ultimately, this will allow yourself to be at any price point you want.
• 90 marketing prompts sent daily
"This is one of the greatest courses I have ever invested in. I actually watch the my phone for the email some mornings. Having a small chink to do every day is helping me form the habit of continuously working on my marketing while keeping it manageable as the pregnant mama of three littles. Thank you"
"You guys! I never get clients from Instagram - which is fine. But a chick found me on there BECAUSE of my about me blog post, messaged me about pricing. I just got back from a consultation with her where we talked for AN HOUR and really connected. SHE BOOKED! She said she loved how personable I was and she could tell I have a love for my craft and clients. I'm so happy. This has been the best investment I have ever made for my business." *two weeks later*".....I just booked my second shoot in a week from people who I have no connection to. they both found me on some type of online platform!"
"I've literally booked FOUR top-pricing clients this week. I'm blown away -- and the thing that stuck out for one of these clients? My personal blog post that had NOTHING to do with photography but everything to do with vegetarian food in Disney World. Why did they choose me as their photographer? Because they could tell I had a passion for Disney, found my blog post helpful, could tell I know my way around the resort (where their photos will be taken), all while also being an excellent photographer. Lesson Learned: your personal blog posts needn't be about what you do. Just be YOU. You'll attract the best clients for you, because they'll love YOU."
Learn the ins and outs of creating content, sharing content and building your SEO aka…getting your business to the top of Google! Find out why blogging is SO crucial, and how to make it an easy part of your life. Learn simple steps to setting up your Pinterest account for success, how to grow your reach, increase your visibility and book more clients with Pinterest.
ALL service based businesses and personality based brands can solve their marketing problems by using 90 Days of Marketing because it's simple, straightforward and effective. You will be given one action step to market their business every single day for 90 days.
Are you just using this app to share pretty pictures? Are you growing a following or a clientele? Learn how to interact, connect and engage on Instagram to grow clientele and increase profits.
Once you put yourself out there, don’t let that be your end game. Learn how to keep your amazing clients and get amazing word of mouth referrals by having a killer client experience and an awesome network around you.
Facebook Accountability Group
50 Blog Prompts to Get You Started
Marketing Planning Worksheet
Instagram Story Templates
Access to App to Learn on your Phone
TOTAL VALUE: OVER 2000
Absolutely. You may need to hustle a bit harder than the majority, but this is completely possible…and will definitely jump start your business if you stick to the plan. If you run out of content to use, go out and make content. If you don’t have clients to blog, plan personal shoots. You can make this successful no matter what. I believe in you.
First of all, marketing as changed a lot in 15 years. What used to work doesn’t work anymore. This would be a great way to learn new marketing tricks, create better habits and repurpose the hundreds of sessions you have waiting to be on the internet.
YES! This marketing plan is to bring out your personality and set you apart from the crowd. I guarantee you your 90 days will look different than every other photographer thats doing the marketing plan alongside you. These prompts and courses are not generic, cookie cutter action steps. They will make you dive deeper and create a personality based business.
"Before i signed up I averaged about 200 visits to my website monthly and rarely got bookings through it. Now that the 90 days are up and I’ve finished up all your prompts I average nearly 700 hits to my site and had a completely booked September and October with only one opening in each December and November. People found me through google.
"I have bought hundreds of dollars worth of marketing courses and invested in a ton of education. This is the only thing that I've actually followed through with. I feel like I'm actually doing stuff and it's making me busy and happy. You're a genius Kylee. This is the best thing out there!"
"Still haven't quite got my Pinterest all "business"-ed up but I've been trying to be more active. I started at 20 monthly viewers a week ago and already at 1.3k. Yay for 90 days of Marketing"