Hey there, fellow business owners! Are you ready to take your e-commerce game to the next level? Whether you’re selling on your own site or rocking it on Amazon, one thing’s for sure: killer product photos are non-negotiable. But here’s the catch – the photos you use on your storefront might not cut it for Amazon. Let’s dive into why and how you can ensure your product photography shines on both platforms!
1. **Know Your Platforms**: First things first, understand the differences between your own site and Amazon. Your storefront is your digital home turf – you have full control over the look and feel. On the other hand, Amazon has its own set of rules and requirements for product photos.
2. **Amazon’s Specifications**: When it comes to Amazon, they’ve got some strict guidelines for product photos. Think white backgrounds, specific dimensions, and no additional text or graphics. It’s all about showcasing your product in the cleanest, most straightforward way possible.
3. **Tailor Your Photos**: Now, here’s where the magic happens – tailor your photos for each platform. For your storefront, get creative! Show your product in action, in different settings, and with eye-catching graphics. This is your chance to wow your customers and make your brand stand out.
4. **Professional Touch**: Whether you’re shooting for your site or Amazon, invest in professional photography. High-quality images not only look better but also build trust with your customers. And hey, when your product photos are top-notch, and you’ve hired a great photographer for Amazon, sales tend to follow suit!
5. **Consistency is Key**: Last but not least, maintain consistency across both platforms. Your branding, style, and tone should remain consistent, even if the specific requirements for product photos differ.
So, fellow entrepreneurs, are you ready to up your e-commerce game? By understanding the unique specifications of each platform and investing in high-quality photography, you’ll set yourself up for success on both your own site and Amazon. Here’s to killer product photos and skyrocketing sales! 
We KNOW it is nerve-wracking hiring a new brand photographer. To make sure your brand meshes with our style AND we gather ALL the information we need to tell your story and meet all your goals, we are offering a one time trial session ($350).
Sometimes it takes a session for you to fully understand what you want and need, and how to communicate that with us. Let’s take the pressure off!
Trial Session Includes:
– 2 model, up to 10 products
– lifestyle pictures with model
– flat lay pictures with product
– high res & web res files in downloadable gallery
– typically thats 50+ images
– plus bonus – 5 raw video clips
June 28, 2024
Kylee Ann Team
