Your face when that photographer hops onto the classifieds, and takes all the new leads with their $0 price tag.
I’m here to tell you: It actually doesn’t matter. Stop worrying about the cheap photographers. (We’ve all been there…I mean it…I was $35 once too). You aren’t competing with FREE anymore. Let me break this down for you.
If you’re charging $300, your client is not going to dump you for a $25 photographer. If you’re $40 and tired of getting undercut, double your prices. Sure you’ll lose clients, but your $25 clientele will likely never become your $2500 clientele. Its a whole new market.
Six years ago, I was undercut in a way that really bugged. But I didn’t sit around and let it happen… I doubled my prices. The next year I became a full-time photographer and finally turned a profit. Being undercut was one of the best things that ever happened to be in this biz.
Who’s ready to double their prices and never look back?
1📷: #kyleeanncommercial for @papperapparel
photographer | educator + speaker | community builder
Hi I’m Kylee, and I lead the incredible KA associate photography team based in Northern Utah and help other photographer and creative entrepreneurs create thriving businesses. When I’m not shooting, scheduling, editing, blogging, being the boss etc, you can find me on adventures with my three babies or catching up on last nights tv in yesterday’s clothes. I build my businesses and community from the comfiest spot on my bed.
Kylee Ann Studios is made up of seven incredible women that share a love for serving others, value kindness and ROCK it behind the camera. With a full team of professionals, we are famous for our quick turn around time, bright and creamy edits and being so much more than your photographer. We love to tell stories instead of snapshots. Collectively we photograph 75+ weddings and hundreds of families each year, as well as birth stories, seniors and brands.
I offer instant and affordable online education to help you start, sustain and grow your DREAM business. The OPB Membership is an All-Access Pass to ALL our Photography & Business Classes and Digital Downloads. Includes: Nitty Gritty of Photography, Lightroom Course, Marketing Course, Left Brain Photography Business Course, Lightroom Presets for Desktop and Mobile, In Person Sales Course AND MORE!
Come hang out with us in our FREE Online Community, Our Photog Blog!