Are you a photographer who dreams of turning your passion into a successful business? You’re in luck—starting a photography business is easier than ever! With just a few steps, you can be on your way to achieving your dream. Keep reading for our tips on how to start a photography business & make it stand out and succeed.
Know Your Niche
First things first on how to start a photography business—you need to know what kind of photography you want to specialize in. Do you want to focus on newborns and families or nature photography? Are you more interested in commercial
shoots or weddings? Knowing what type of photography will help you narrow down what services you offer and give potential clients an idea of the type of work they can expect from you. Plus, specializing in one area allows you to become an expert in that field and build up your reputation as such.
Develop Your Business Plan
Once you’ve decided on your niche, it’s time to create a business plan. This document will serve as the blueprint for starting and managing your business, so it should include all the details about what services you offer, who your target customers are, how much money it will cost to get started, how much money you need to make each month/year in order break even/make a profit, etc. It’s important that this document is thorough yet concise and easy-to-follow so that anyone looking at it can understand exactly what they need to do. Plus, having this plan helps keep everyone organized and on track while launching the business.
Starting any kind of new venture requires resources like equipment, software, marketing materials (like brochures or flyers), insurance coverage (in case something were to happen during a session), etc., so do some research into which resources are available for photographers that are starting out their businesses. There might be grants or competitions specifically for female entrepreneurs or mom-owned businesses; there could even be discounts on certain pieces of equipment if you purchase from the right vendor. The key here is doing your research so that when the time comes to actually purchase these items, you know where best to go (and save!) for them!
Now that we have gone over some essentials when starting a photography business, don’t forget about the most important part—you! As someone with passion for photography who wants nothing more than turn their hobby into their career path—you have everything it takes to make this dream come true! With hard work, dedication and determination—you can make this happen! So take those first steps today towards making your vision come alive! Good luck!
Kylee started Kylee Ann Photography 9 years ago, and has since grown from a one woman amateur show to a full associate team. We shoot 50-75 weddings a year, and thrive on kindness and service. After a year of teaching Intro to Photography at the local technical college, she discovered that helping other entrepreneurs create thriving businesses is what fires her up! She hosts semi-annual Kylee Ann Sleepovers all over the US, speak at conferences and teach online courses about running a small business and marketing.