One of the best ways to control your brand aesthetic is through COLOR. When I work with a brand, I use the color scheme of their products to create a clean, uniform look.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
For example, Mebie Baby uses muted tones and neutral colors. I never used she pink, orange or green wall for their brands shoots even though it was a major part of my studio. Instead I invested in cream, eggnog, tan backdrops and wood chairs and toys that fit that neutral vibe.⠀
Predicting it now: the new Mebie Baby overalls will be the number one first birthday outfit of 2020. DYING over how cute these are!
How to Control your Brand Aesthetic | Mebie Baby Photographer
Kylee is the owner and founder of Kylee Ann Studios, where she’s spent more than 15 years building a photography business rooted in creativity, connection, and serving her clients well. She’s a mom, business owner, and photographer who loves making people feel comfortable and capturing the real moments that make their stories unique.
She specializes in commercial and brand photography, family photography, weddings, seniors, newborns, and more throughout Cache Valley and Northern Utah.
April 15, 2020
Kylee Maughan
